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Soft enamel vs hard enamel pins?
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Joshua White

Soft Enamel Pin vs Hard Enamel Pin
Soft Enamel Pin vs Hard Enamel Pin

I've seen buyers hesitate between customizing soft enamel and hard enamel pins. They feel uncertain about finish and cost. I understand their worries, and I plan to solve these mysteries today.

Soft enamel pins have textured designs with raised metal edges, ideal for intricate and cost-effective designs. Hard enamel pins are smooth, polished, more durable, and suited for premium branding. Choosing between them depends on your design complexity, budget, and durability needs.

I recall once placing a rushed order that taught me crucial differences. That story kept me looking for more insights. Now, I want to walk you through each aspect.


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Cost difference between soft and hard enamel pins?

I have learned that cost matters the most when choosing between soft enamel and hard enamel pins.

Soft enamel pins usually have lower manufacturing expenses. The flexible molding process and simpler finishing reduce labor requirements. Hard enamel pins often come with higher costs because they need additional polishing and more complex workmanship. This difference often drives buyers to pick soft enamel for large-volume orders, especially when strict budgets are involved. However, I notice certain buyers still prefer hard enamel if they value a refined appearance. Cost can shift with plating selection, color complexity, and vendor negotiation.

Dive Deeper

I have seen many production invoices during my time at INIMAKER. Here are the main factors influencing cost:

  1. Labor Intensity:

    • Soft enamel demands fewer polish steps.
    • Hard enamel goes through multiple rounds of grinding and heating.
  2. Material Selection:

    • Zinc alloy can be cheaper but might impact finish.
    • Brass or copper can add cost but improve durability.
  3. Volume Discounts:

    • Larger orders significantly lower the per-unit price.
    • Smaller orders can make hard enamel pins especially expensive.
Pin Type Setup Cost Polishing Rounds Price Range (per unit)
Soft Enamel Lower Fewer $0.5 - $1.0
Hard Enamel Higher More $1.0 - $2.0

I always consider my buyer’s budget and timeline. One of my clients, Mark Chen, requested a large batch of commemorative pins, and we concluded soft enamel was ideal due to cost efficiency. That helped him keep margins healthy.


How durable are soft vs. hard enamel pins?

Durability comes up often during my discussions with customers who expect a long product life.

Hard enamel pins usually have a sturdier finish. The enamel is baked at high temperatures and polished thoroughly, creating a smooth, long-lasting surface. Soft enamel pins have raised edges, which can wear down over time if handled frequently. However, soft enamel can last well for decorative uses. The type of plating also affects corrosion resistance. Hard enamel appeals to collectors who want lifelong keepsakes. Soft enamel is fine for general use and short-term events, especially in dynamic industries like seasonal tourism.

Dive Deeper

My experience in producing large orders for museums taught me the significance of durability.

Hard Enamel:

  • Baked and Polished Finish: This process seals colors firmly.
  • Scratch Resistance: The flush surface leaves fewer areas for damage.

Soft Enamel:

  • Textured Appeal: The raised metal lines are visually striking but can be chipped if struck.
  • Protective Coating Options: Some suppliers add epoxy, extending lifespan.
Factors Hard Enamel Soft Enamel
Scratch Resistance Higher Moderate
Long-Term Appearance Remains Smooth Edges May Wear
Suitable Environments All Climates Indoor / Mild Outdoor

I once handled pins for a sports event buyer who insisted on hard enamel. The extra investment spared them from many complaints about scratching during shipping and handling.


What design flexibility do soft and hard enamel pins offer?

I frequently receive custom artwork from clients who care about design freedom.

Soft enamel allows more variation in layering, texturing, and bold outlines. Hard enamel offers a polished, uniform look with fewer textural differences. If a design needs many small details or gradient-like shading, soft enamel can be easier to produce. Hard enamel can still handle intricate lines, but color transitions might appear differently. Each method adapts to unique branding needs, though it’s wise to balance complexity with finishing constraints.

Dive Deeper

I have worked with vivid tourism-themed coins for Mark Chen. He often requires scenic imagery with subtle transitions. We explore design angles:

Soft Enamel Strategies

  • Raised Outlines: Highlight certain areas with distinct metal borders.
  • Multiple Fills: Insert different enamel colors in adjacent compartments.
  • Partial Epoxy Layers: Achieve gradient illusions for nature scenes.

Hard Enamel Tactics

  • Minimal Gaps: Smooth transitions suit logos and text-based designs.
  • Polished Shine: Reflective finishes elevate corporate branding.
  • Stepped Coloring: Use careful layering to achieve tonal depth.

A balanced approach might combine mild gradients and crisp lines for recognizable souvenirs.


How do soft and hard enamel pins differ in look and feel?

Appearance is crucial for brand recognition and collector interest.

Hard enamel pins have a smooth, flush surface with a glossy shine. Soft enamel pins exhibit noticeable grooves where metal lines meet recessed enamel. That texture can emphasize certain details. Some clients feel soft enamel looks more vibrant, while others admire the sleekness of hard enamel. My decision depends on design vibe and brand identity.

Dive Deeper

I sometimes show physical samples to potential buyers. They touch the pins to grasp the difference:

  • Hard Enamel Glossiness: Feels like glass, with uniform reflection.
  • Soft Enamel Dimensionality: Feels textured to the fingertip, bringing out lines and forms.
Aspect Hard Enamel Soft Enamel
Surface Completely Smooth Textured, Raised
Shine Factor High, Polished Moderate, Dimensional
Tactile Experience Flat, Glass-Like Noticeably Elevated

I recall a time I brought both types to a European trade show. Visitors gravitated to the soft enamel’s tactile feel, but corporate buyers often chose the sleek look of hard enamel for formal branding.


What color options exist for soft and hard enamel pins?

Many of my customers demand specific brand colors to match logos or event themes.

Both soft and hard enamel can match Pantone colors with high accuracy. Soft enamel can sometimes handle slightly more complex shading, but both options support a broad color palette. Hard enamel might require a bit more attention during color separation. In practice, color range is not a big limitation for either type.

Dive Deeper

I noticed Mark Chen’s preference for exact Pantone matches. He sells coins featuring famous French landmarks and cannot tolerate color deviations:

Soft Enamel

  • Flexible Coloring: Allows layering multiple shades, including partial fades.
  • Deeper Color Wells: The recessed design helps keep each hue distinct.

Hard Enamel

  • Enclosed Color Cells: Polished to a flat surface, each color sealed under heat.
  • High Color Stability: The baked process keeps colors from fading quickly.
Pin Type Color Matching Gradient Feasibility Fading Over Time
Soft Enamel Very High Easier to Attempt Minimal
Hard Enamel Very High Can Be Tricky Very Minimal

I urge clients to sample each type if color nuance is critical. Factories often provide digital proofs and small test runs.


How does delivery time vary for soft vs. hard enamel pins?

Deadlines matter a lot, especially for event-based pins.

Soft enamel often finishes quicker because it needs fewer polishing steps. Hard enamel might extend production time due to repeated filling, heating, and buffing. If you have a rush order for an upcoming event or holiday, soft enamel can be a safer bet. However, planning ahead enables any method.

Dive Deeper

I have 4 production lines at my INIMAKER factory in China. When we run large orders:

  • Soft Enamel Schedule: Casting → Enamel Filling → Drying → Quality Check
  • Hard Enamel Schedule: Casting → Enamel Filling → Baking → Polishing → Possibly Additional Baking
Stage Soft Enamel Timeframe Hard Enamel Timeframe
Casting 1-2 days 1-2 days
Enamel Filling 1 day 1 day
Baking/Polishing Not Always Required 1-2 days
Total (Approx.) 7-10 days 10-14 days

I recall a client needing a fast turnaround for a convention. We recommended soft enamel. They received their pins in time, avoiding missed sales opportunities.


How are soft and hard enamel pins positioned in the market?

Positioning a pin can decide its success among different audiences.

Soft enamel pins often target budget-conscious markets or trending fashion segments. Hard enamel pins aim at higher-end collectors, corporate gifts, or official memorabilia. Market positioning also depends on brand image, price thresholds, and perceived quality. Sometimes, mixing both pin types appeals to different buyer personas.

Dive Deeper

I interact with various customers: large corporate buyers, sporting goods vendors, travel companies, museums, and coin dealers.

  • Soft Enamel for Broad Distribution: Economical for large orders, suitable for freebies or widely distributed souvenirs.
  • Hard Enamel for Prestige: Great for recognized brands, special anniversaries, or exclusive collectibles.
Positioning Type Soft Enamel Hard Enamel
Budget Audiences More Accessible Can be Pricey
Premium Collectibles Acceptable but Less Luxurious Feel Ideal for Long-Term Collectors
Corporate Partnerships Possible in Bulk Orders Preferred for High-End Promotions

I often observe that Mark Chen uses soft enamel coins for quick-turn tourist spots but invests in hard enamel for special edition museum pieces.


What are customer preferences for soft vs. hard enamel pins?

Preferences vary widely, influenced by personal taste and project goals.

Some customers prize the textured edges of soft enamel, calling it lively. Others want the refined uniformity of hard enamel. Preferences also shift by region or niche. For instance, certain European buyers prefer hard enamel for formal events. American pop culture fans might love vibrant, textured pins.

Dive Deeper

I frequently receive messages from potential buyers who have strong opinions on pins.

Soft Enamel Fans

  • Claim it shows depth and color separation effectively.
  • Use it for casual merchandise or fast giveaways.

Hard Enamel Enthusiasts

  • Love the smooth, polished face.
  • Seek a sense of exclusivity and durability.
Region Notable Preference Rationale
North America Soft Enamel for Pop Art Bold style resonates with fans
Europe Hard Enamel for Heritage Prestigious look suits formal occasions
Asia Mixed Demand Depends on brand identity

I once received a request from a French client who insisted on hard enamel for a national monument token. They viewed the smooth finish as more official and respectful of the artwork.


Are eco-friendly materials used for soft and hard enamel pins?

Environmental awareness is increasing, and buyers ask about sustainable production.

Both soft and hard enamel pins can use eco-friendly metal alloys and non-toxic pigments. The production process for soft enamel can sometimes produce less scrap if the design is simple. Hard enamel might consume more energy due to repeated baking. Eco-friendly best practices include sourcing recycled metals, optimizing energy use, and reducing chemical waste.

Dive Deeper

I have been exploring greener methods at my factory:

  • Recycled Zinc and Copper: We reclaim metal remnants.
  • Efficient Heating: We try to schedule multiple batches together to cut energy waste.
  • Water-Based Coatings: Some new enamel formulas rely on water-soluble components.
Aspect Soft Enamel Hard Enamel
Energy Usage Moderate Higher (extra baking)
Material Recycling Possible with Proper Collection Possible but More Steps Needed
Eco-Friendly Pigments Available for Both Types Available for Both Types

I sometimes highlight these efforts in brand presentations. Many international clients, like Mark Chen, appreciate hearing about eco-friendly practices.


What customization options are there for soft and hard enamel pins?

Companies want unique pin shapes, personal logos, or color matching.

Soft enamel easily accommodates unusual shapes because the mold creation aligns well with varied outlines. Hard enamel can also handle custom shapes, although polished edges may slightly adjust the final look. Both allow 3D elements, but soft enamel often handles multi-level relief more affordably. The best approach aligns with your design’s complexity and budget.

Dive Deeper

I recall a recent project for a sports event with a three-dimensional raised runner motif. Here’s what I found:

  • Multi-Level Relief in Soft Enamel: The raised metal layers accentuate specific areas, such as the runner’s silhouette.
  • Subtle 3D in Hard Enamel: Achieved but requires careful polishing around edges.
Custom Feature Soft Enamel Feasibility Hard Enamel Feasibility
Complex Shapes Very Adaptable Adaptable with More Steps
3D Relief More Cost-Effective Possible, Higher Polishing
Embedded Text or Logo Straightforward Straightforward

A friend of mine once ordered pins shaped like a historical building. Soft enamel gave them pronounced structural details at a reasonable cost.


How does the weight of soft and hard enamel pins compare?

Some buyers worry about shipping costs and the user’s comfort wearing heavier pins.

Soft enamel and hard enamel pins can weigh similarly if made from the same metal and thickness. However, choosing lighter metals like aluminum can reduce weight. The difference in enamel style alone rarely causes significant changes. Generally, design size and material density have a bigger impact than whether it’s soft or hard enamel.

Dive Deeper

I keep track of shipping fees for large orders, especially going to Europe or the U.S.

  • Thickness Considerations: A thicker pin weighs more. Some corporate orders want robust pins for an upscale feel.
  • Metal Choice: Zinc, iron, brass, and copper vary in density. If weight is a concern, a thinner gauge or lighter alloy helps.
Metal Density (g/cm³) Typical Usage
Zinc Alloy ~6.6 - 7.0 Common, Cost-Effective
Brass ~8.5 Premium Appearance
Aluminum ~2.7 Very Lightweight

I once shipped thousands of souvenir pins to Russia. We chose a standard zinc alloy thickness to balance quality and shipping cost. The final weight remained manageable for freight.


Are soft and hard enamel pins water-resistant?

Some clients worry about pins exposed to moisture or weather.

Both soft enamel and hard enamel pins have metal surfaces that can corrode if not plated or sealed properly. Hard enamel’s polished surface can repel moisture more effectively. Soft enamel’s grooves might trap water, potentially causing discoloration over time. Choosing a high-quality plating and protective coating helps both pin types withstand typical moisture exposure.

Dive Deeper

I recall a buyer who ran a boating club. They wanted pins to last in humid environments:

  • Hard Enamel Advantage: The flush surface reduces water pooling.
  • Soft Enamel Solutions: Epoxy domes or special water-resistant coatings can protect the recesses.
Coating Type Benefit Common Application
Transparent Epoxy Seals Enamel & Metal Soft Enamel Pins
Clear Lacquer Adds Gloss & Protection Both Types
Specialty Marine Coatings Serious Waterproofing Rare, Custom Jobs

I advise checking local climate and usage scenarios. This way, we can recommend the best plating and finish to avoid rust or tarnish.


How do soft and hard enamel pins affect brand image?

Pin quality often reflects a brand’s personality and message.

Soft enamel can convey a friendly, artistic spirit with a playful tactile feel. Hard enamel communicates a refined, high-end brand identity. My corporate clients usually favor a polished, serious look. Creative industries sometimes love soft enamel because it appears fresh and casual. Either style can match a brand if chosen thoughtfully.

Dive Deeper

I frequently have discussions with marketing departments about brand perception:

  1. Formal vs. Informal: Hard enamel has a more official presence, while soft enamel can be lively.
  2. Custom Packaging: A velvet box or fancy backing card elevates the overall impression.
  3. Color Consistency: Precisely matching brand guidelines is crucial.
Brand Type Enamel Preference Reasoning
Luxury Watch Company Hard Enamel Aligns with premium brand identity
Youth-Oriented Startups Soft Enamel Fun, vibrant aesthetic
National Museums Hard Enamel Timeless, formal, collectible appeal
Local Art Festivals Soft Enamel Handmade vibe, approachable style

I remember designing pins for a local French museum. We chose hard enamel to complement their grand exhibits and heritage branding.


What are the cleaning needs for soft and hard enamel pins?

Pins can tarnish or accumulate dirt, so proper care is essential.

Hard enamel surfaces are easier to wipe clean due to their smoothness. Soft enamel’s crevices can trap dust, so gently brushing or rinsing them prevents buildup. In either case, storing pins in dry conditions and avoiding harsh chemicals extends their longevity. Occasional polishing cloth use helps maintain shine.

Dive Deeper

I usually share cleaning tips with buyers:

  • Mild Soapy Water: Safe for basic cleaning.
  • Soft Brush: Helps with soft enamel textures.
  • Polishing Cloth: Perfect for removing minor tarnishes on metal edges.
Maintenance Step Hard Enamel Method Soft Enamel Method
Regular Dust Removal Wipe with Cloth Use a Soft Brush
Deeper Cleaning Mild Soap + Cloth Mild Soap + Light Scrub
Protective Measures Store Individually Use Plastic Bags to Avoid Scratches

Mark Chen once complained about dust collecting on intricate tourist coins. We suggested a gentle brush. That preserved the details and color for future resales.


What drives market demand for soft vs. hard enamel pins?

I often track overall demand for each pin style in the global marketplace.

Soft enamel pins remain popular for everyday retail, event merchandise, and casual fashion. Hard enamel pins flourish in the collector sphere, museum stores, luxury goods, and corporate gifts. Demand can fluctuate with trends. For instance, pop culture expansions may drive up soft enamel requests, while heritage celebrations spark interest in hard enamel series.

Dive Deeper

From Alibaba to independent sites, I see patterns:

  • Soft Enamel’s Pop Appeal: Anime, gaming, and fandom communities often choose textured pins.
  • Hard Enamel’s Exclusive Market: Limited-edition sets for private clubs or commemorative events.
Pin Type Typical Buyers Reasons for Demand
Soft Enamel Young Collectors, Event Planners, Artists Affordable, Creative Designs
Hard Enamel Museums, Corporations, High-End Retailers Premium Feel, Long-Term Collectibility

I notice stable growth for both categories, though economic shifts or cultural events can cause temporary surges in either style’s popularity.


How do production processes differ for soft and hard enamel pins?

The way pins are made affects cost, timeline, and overall quality.

Soft enamel pins follow a simpler route with fewer polishing steps. Hard enamel involves multiple rounds of filling, firing, and smoothing. Each approach uses molds, metal casting, plating, and color application. My experience shows that every detail—from mold creation to final packaging—matters for consistent results.

Dive Deeper

Below is a simplified view of each stage:

Soft Enamel Production Steps

  1. Mold Engraving
  2. Metal Die Casting
  3. Plating
  4. Enamel Filling
  5. Drying
  6. Quality Control

Hard Enamel Production Steps

  1. Mold Engraving
  2. Metal Die Casting
  3. Plating
  4. Enamel Filling
  5. Baking at High Heat
  6. Polishing for a Flush Finish
  7. Quality Control
Process Stage Soft Enamel Duration Hard Enamel Duration
Mold & Casting Similar for Both Similar for Both
Color Application Quick Dry Requires Baking
Finishing Minimal Polishing Multiple Polishing

In my factory, we plan production lines to maximize efficiency. We group similar processes to reduce turnaround times.


What packaging suits soft and hard enamel pins?

Attractive presentation can boost sales and enhance perceived value.

Both pin types benefit from professional packaging. Card backings, small boxes, or velvet pouches elevate the product. Hard enamel pins often pair with more upscale packaging, like custom boxes or acrylic displays. Soft enamel pins still look good on sturdy backing cards or blister packs. Either way, display quality can prompt impulse buys.

Dive Deeper

I often share packaging options with clients:

  • Standard Card Backing: Minimalistic and cost-effective.
  • Custom Shaped Cards: Works well for themed events.
  • Presentation Boxes: Ideal for limited editions or corporate gifts.
Packaging Type Suitability Typical Use Cases
Poly Bag Basic, Low Cost Bulk Orders, Giveaways
Paper Backing Card Mid-Range Retail Displays, Gift Shops
Velvet or Acrylic Box Premium Corporate Gifting, Collector Sets

Mark Chen once upgraded to small jewelry boxes for special tourist coin sets. He saw improved perceived value and higher profit margins.


What extra features set soft and hard enamel pins apart?

Sometimes I see requests for extra elements that make pins stand out.

Glitter enamel, glow-in-the-dark effects, dangling charms, or even spinners can be added to both soft and hard enamel pins. The main difference is how well these enhancements integrate with the production steps. Hard enamel’s final polishing might slightly restrict certain effects. Soft enamel can incorporate more complex add-ons with less finishing hassle.

Dive Deeper

I have experimented with special features:

  1. Glitter Enamel: Best with soft enamel because the texture holds glitter well. Hard enamel glitter requires an extra top coat.
  2. Epoxy Domes: Often used for a glossy look or added protection.
  3. Moving Parts: Spinners and sliders are possible with both, but require precise assembly.
Feature Soft Enamel Adaptability Hard Enamel Adaptability
Glitter Mix Very Compatible Possible, Extra Steps
Epoxy Dome Common Less Common, But Feasible
Dangling Charms Similar for Both Types Similar for Both Types

One of my sports clients asked for medals with a pivoting middle disc. That brought excitement to the pin, drawing buyer attention at events.


How do prices fluctuate for soft and hard enamel pins?

Metal market changes and global trends can affect pin pricing.

Zinc, copper, and other base metals experience price shifts. Hard enamel pins might see bigger fluctuations because polishing and baking steps rely on energy costs. Soft enamel is not immune but can sometimes remain a bit more stable in total cost. Bulk orders benefit from negotiating stable pricing with the factory.

Dive Deeper

I pay attention to commodity prices and shipping rates:

  • Bulk Material Purchase: We often secure large amounts of metal when prices are favorable.
  • Energy Costs: Hard enamel’s baking processes can magnify cost increases if electricity spikes.
Factor Impact on Soft Enamel Impact on Hard Enamel
Raw Metal Prices Affects Both Equally Affects Both Equally
Energy/Utility Costs Lower Influence Higher Influence (multiple bakes)
Seasonal Demand May Raise Production Costs May Raise Production Costs

I sometimes suggest my clients lock in prices early or place orders during off-peak seasons to avoid sudden increases.


How do cultural preferences influence soft vs. hard enamel pins?

Different regions have distinct visual tastes for pins and coins.

Soft enamel might resonate with modern pop-culture designs. Hard enamel could attract those who value time-honored artistry. In Europe, I notice a leaning toward classic finishes for heritage sites, while Asian markets appreciate playful soft enamel for trending characters or events. Each culture cultivates its own style norms.

Dive Deeper

I have found:

  • European Buyers: Often request subdued colors, minimalistic designs, and smooth finishes.
  • North American Markets: Enjoy bold, vibrant colors and novelty.
  • Asian Pop Scenes: Embrace kawaii or anime-themed designs, often with soft enamel’s bright look.
Region Preferred Enamel Style Typical Theme
Europe Hard Enamel, Subtle Tones Heritage, Commemorative
North America Both Types, Bold Colors Pop Culture, Sports
East Asia Soft Enamel, Cute Icons Characters, Limited Editions

Mark Chen, though based in France, sells coins that cater to tourists from across continents. We often do a mix of finishes to satisfy diverse preferences.


When are soft vs. hard enamel pins preferred?

Pins serve many roles, from casual trades to serious collectibles.

Hard enamel pins excel for formal recognition events, fine gift shops, or official uniforms. Soft enamel pins suit large-scale festivals, brand giveaways, or casual retail. The usage scenario influences the material choice, cost justification, and packaging style. It's wise to align enamel style with the environment and buyer expectations.

Dive Deeper

At INIMAKER, we manufacture for:

  • Corporate Milestones: Hard enamel for anniversary pins.
  • Tourist Locations: Soft enamel for quick souvenir sales.
  • Limited Edition Collectors: Hard enamel with serial numbers.
  • School Clubs and Events: Soft enamel for budget-friendly distribution.
Scenario Best Pin Type Reason
Formal Corporate Awards Hard Enamel High-end, polished appearance
College Alumni Gatherings Either, Budget-Driven Hard or Soft, depending on cost
Pop Culture Conventions Soft Enamel Vibrant, playful designs
Museum Exhibitions Hard Enamel Timeless, premium keepsake

I remember a major sports team opting for hard enamel to mark a championship season. They wanted to preserve the moment in a high-quality token.


Who is the target audience for soft and hard enamel pins?

Identifying the right audience ensures pin success.

Soft enamel reaches youth-oriented crowds, casual collectors, and low to mid-priced buyers. Hard enamel appeals to more serious collectors, corporate clientele, and premium gift buyers. I always recommend analyzing your audience’s style preferences, budget range, and usage context. That helps pick the perfect enamel type.

Dive Deeper

I ask new clients:

  1. Who will buy or receive these pins?
  2. Do they value premium aesthetics or cost savings?
  3. Are they seeking novelty or timelessness?
Audience Ideal Enamel Choice Key Considerations
Large Corporate Buyers Hard Enamel Brand Image, Durability
Sporting Goods Buyers Mixed (Soft for Mass, Hard for VIP) Scale vs. Prestige
Travel Companies Soft Enamel Budget-Friendliness, Quick Turnaround
Museums, Coin Dealers Hard Enamel Collectibility, Elevated Display
Youth-Focused Retailers Soft Enamel Trendy, Vibrant

I’ve seen Mark Chen successfully split his orders—soft enamel for general tourist shops, hard enamel for exclusive city landmark collections.


Conclusion

Soft enamel and hard enamel each excel under different demands. I always check brand goals, budget, and audience before making a choice. Both can deliver outstanding results with the right planning.

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